During the training, you will discover the methods and tools to work effectively on the following topics:  

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Introduction :

• What is a business?

• What is Business Management?

• What is the role of the leader?

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Module 1 - Legal and fiscal environment of a company  

• Know the legal, accounting and tax obligations of a company

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Module 2 – Human and managerial environment  

• Know the obligations of the employer

• Know the obligations of the employee

• Knowing and anticipating social risks

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Module 3 - Marketing / Commercial  

• Assess potential by market, by sector and by customer segment

• Optimize marketing solutions

• Define the pricing policy

• Measure the effectiveness of the sales force

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Module 4 - Accounting and finance  

• Understanding accounting and financial information

• Identify key items in the balance sheet and income statement of your company

• Control overheads and production costs: direct, indirect, variable, fixed costs

• Evaluate the breakeven point of your activity

• Carry out a budget follow-up, the main deviations

• Anticipate and manage cash flow, make financial forecasts

• Develop an analysis approach: activity, profitability, financial balances, profitability

• Evaluate profitability: gross margin, gross operating surplus, operating profit

• Building balances: equity, working capital, working capital requirement

• Understand the principle of net financial debt

• Interpret debt ratios, cash flow, repayment capacity

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Module 5 - Strategic choice  

• Define a business plan

• Set up dashboards and management

• Optimize your profitability

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Module 6 - The main indicators to put in place in a company

• Commercial indicators: Turnover achieved and its evolution, distribution of sales by product, conversion rate, customer loyalty rate, etc.

• Production department indicators: adherence to schedule, average manufacturing supply lead times, team performance and productivity, stock, etc.

• Financial indicators: Supplier payment deadlines, financial expense ratio, etc.

• Administrative indicators: evolution of administrative costs, percentage of payroll, staff turnover, etc.